ETSY and Branding Your Work

Many sellers say that branding is one of the hardest things for their work and their ETSY shop.  I admit, when I first started ETSY it was something I struggled a lot with too. I had so many different items, and the overall feel of my shop was nothing but cluttered.  Then I stumbled upon my love of vintage, and vintage inspired glass and flower cabochons and branding just seemed to fall into place overnight.

Branding is very important for a seller. When customers come to a place online they like to know what kind of shop they are in, and if you are all over the place there may be some confusion and a customer may walk. We definitely do not want that! So what can you do to successful brand your ETSY shop?


When I say consistent I am talking about your overall business in respects to pricing, items offered, packaging, customer service.  There is nothing more confusing than walking into a store and seeing prices all over the place for similar items, too many styles of product. Packaging in my eyes, is very important aspect of the branding process. You include your cards and your special touch on the package and every time a customer comes back to your shop they know what to expect. Consistency helps tremendously with peat customers. So stay consistent to your packaging, your prices, and most overall what you sell.

ETSY Spotlight Feature: Looking For ETSY Shops to Feature

turquoise bangle wrap


It has been a long time coming, but the ETSY Spotlight Feature on my blog is finally returning! I love ETSY so much, and love celebrating other ETSIANS and I am looking for shops to feature, handmade, vintage, supplies — I’m considering all kinds of different shops to feature.


The blog will run weekly, featuring one new artist every week. If you are considered I will send a set of questions to your email or ETSY conversations. So if you would like to be considered please send me a conversation at NaturalAmber on ETSY or please send me an email at


Let’s start celebrating the wonderful ETSY community!

Great ETSY Buys Under $25.00 – June 23rd 2009

Polymer Pendant Flower Necklace


ETSY is a wonderful place to find beautiful handmade and vintage items, here is a selection of some gorgeous ETSY finds for under $25.00

(Stop in at my jewelry shop NaturalAmber where there are many jewelry pieces under $25.00 )


From Lawatha’s Shop: Fishing Pole Pendant – $18.00

From NaturalAmber’s Shop: Golden Owl Beaded Earrings – $16.00

From ScentedLuxeries’s Shop: Cotton Candy Lip Gloss – $4.00

From GracieDesigns’s Shop: 70’s Style Floral Snap Wallet – $8.00

From SudsNSuch’s Shop: Soap-to-Go for Kids – $3.75

From artbytrudy’s Shop:  Humor Print – $20.00

From Earmarks’s Shop: Owl Jounral – $11.00

From Anastasia91’s Shop: MP3 Carrier – $6.00

Handmade ETSY Holidays: Savings and Sales!

Swarvoski Shell Dangle Earrings


ETSY is a wonderful place to do holiday shopping, they have a little of everything for everyone. I like to call it the “One Stop Shop” for the best of what the handmade world has to offer.


In my own shop NaturalAmberDesigns I am offering a huge holiday sale. Please stop on in if you love jewelry!

Happy Holiday Sale! Starting November 28th huge holiday savings! 10% off all orders under $25.00, $5.00 off all orders over $25.00, $10.00 off all orders over $50.00, $15.00 off all orders over $75.00, and $25.00 off all orders over $100.00! (Refunds Submitted Through Paypal)~ Offers Custom Jewelry


With the holidays just around the corner, looking for their perfect gift is a must! On my handcrafted beaded jewelry website I now offer custom jewelry! Beads are added daily to the bead section, so you can now choose what beads you want in your piece.


Make your gifts a little more personal, a make a very special gift for yourself. Please check out the custom bead gallery, or stop in at to see beaded jewelry I offer.


Current promotions:

Receive a free pair of earrings with every purchase!

Recieve 15% off all orders with 2 or more items.

Both these offers expire October 10th, 2008


Like the beaded necklace above? Please see it at: